Create engaging, dynamic emails in minutes.


Designed to assist users of all levels in producing polished and unique marketing campaigns.


MailerLite Review 2023

MailerLite is designed to provide intuitive solutions for complicated tasks and make easy your email campaigns.


Are you looking for a software that will help you send email marketing campaigns more efficiently and effectively? If so, then you’ll want to read this blog post, as I’m going to be providing a complete review of one of the popular email marketing software MailerLite.

This blog is dedicated to providing readers with objective and unbiased reviews of this popular email marketing software and I believe that it’s worth taking the time to read my full Mailerlite review.

Whether you’re just starting out, or you’re looking for an upgrade, I hope you find what you’re looking for here.

What is Mailerlite?

MailerLite is email marketing software created to assist users of all levels in producing polished and unique marketing campaigns.

It allows you to design beautiful emails with drag-and-drop features and has powerful automation capabilities that make it easy to manage your campaigns. Additionally, Mailerlite offers insightful reporting so you can understand how your campaign is performing.

Mailerlite also has an A/B testing feature that lets you test different variations of your Email ads in order to find the most effective ones. You can also use this feature to measure customer engagement and conversion rates.

Mailerlite Dashboard (Mailerlite Review)

Additionally, Mailerlite offers 24/7 customer support which means that if there are any problems or issues with using the platform, you can always contact them for assistance.

How Does Mailerlite Work?

Email marketing is one of the most effective ways to reach your target audience. However, with so many scam-laden email marketing platforms out there, it’s important to choose the right one. That’s where Mailerlite comes in.

It’s a cloud-based email marketing platform that allows you to send and manage email campaigns from anywhere in the world. Plus, it has features like smart sequences, A/B testing, and verified engagement reports.

This all-inclusive platform makes it easy to create quality, engaging content that will drive conversions from potential customers.

MailerLite’s Top Features

Email marketing is one of the most effective ways to market your business. But managing email campaigns can be a time-consuming task, which is where Mailerlite comes in. Mailerlite is a CRM software that helps small businesses manage their email marketing campaigns. It offers features like automation, campaign tracking, and segmentation to make managing your emails easier. Additionally, the app has a built-in form builder for creating custom email templates. Finally, Mailerlite has a free-to-use package which is a great choice for small businesses that want to get started with email marketing without spending a lot of money. All in all, Mailerlite is a powerful CRM software that small businesses should consider adding to their toolkit.

Let’s dig deeper and learn more about the features.

MailerLite’s Top Features​ (MailerLite Review)

MailerLite Landing Page Builder

If you’re looking for a landing page builder that’s easy to use and fits your needs, MailerLite is a perfect choice. With its drag-and-drop interface, you can create beautiful and functional pages in no time at all. You can choose from simple or complex templates, making sure that your campaign is tailored to meet your specific needs.
MailerLite Landing Page Builder​ (MailerLite Review)

Drag and Drop Editor

If you’re looking for an easy-to-use email campaign editor, then Mailerlite is worth considering. This software comes with a drag-and-drop interface that makes creating emails fast and simple. You can also create different types of lists, including squeeze pages or autoresponders. The templates are user-friendly and look professional-grade, making them ideal for use on corporate websites. Plus, the software comes with plenty of features like tracking clicks and A/B testing that make your email campaigns more efficient and effective
Drag and Drop Editor​ (MailerLite)

MailerLite Templates

If you’re looking for an easy way to get started with email marketing, then MailerLite is the perfect solution. This platform offers user-friendly templates that let you create emails that look great and are easy to send out. Plus, thanks to its tracking feature, you can easily measure the success of your campaigns.

List Management

List management is an essential part of content marketing. Mailerlite offers a user-friendly platform that makes it easy to manage your list and send out emails campaign after campaign. You can also track the effectiveness of your campaigns using detailed reporting features, ensuring you have all the information you need to make informed decisions.

Although list management can be time-consuming at times, Mailerlite makes it simple and hassle-free.

MailerLite Deliverability

MailerLite is one of the most reliable mailing services available on the market today. Its delivery failures are rare, and you can trust it to get your mail out without any hitches whatsoever. With its user-friendly platform, you’ll be able to customize your mailings in a way that perfectly suits your business needs.

Email Campaigns

Email marketing is a great way to engage and communicate with your target audience. Mailerlite makes this process easy by letting you create and send email campaigns in minutes. You can tailor the content of your emails to match your brand’s tone and message, while also targeting your audience based on their interests or demographics.

Your email campaign will be sent out automatically, so there’s no need for follow-up work! This automation ensures that you reach more people with the right message at the right time – making email marketing an incredibly efficient tool for business growth.


If you’re looking to increase your email marketing efficiency and scale your campaigns effectively, then MailerLite is an excellent solution. With its wide range of features and integrations, the platform makes it easy to manage all aspects of your email marketing campaign. You can track subscriber activity, segment subscribers by campaign goals, or contact them directly through custom automation sequences.

E-commerce Email Marketing

Mailerlite also supports integration with an e-commerce site, MailerLite’s e-commerce toolkit helps you to boost your online sales and create a lasting relationship with your most valuable clients. With its integration, you can easily upload your product list and add them to your newsletter easily. The product description, image, and list will be automatically uploaded so you can use them in your sales email easily.

E-commerce Site

With MailerLite, you can quickly build websites, set up payments, and promote your products. It also has a sales tracking feature through which you can track your sales from emails. They also have a reliable payment system. You can offer digital products and take payment in more than 135 different countries by integrating your MailerLite account with Stripe utilizing their native integration.

A/B Testing

To find out which version of your email your subscribers prefer, you can run A/B split tests. Additionally, you can choose to test a particular section of your email. You can test the email’s subject line, email signature, or body copy.

Automated Email

With the help of MailerLite’s simple tools for campaigns and custom audiences, you can create an automated email process to send the correct emails to the right recipients at the right times. Several events can cause an automated email delivery in MailerLite, such as when a subscriber joins a group, completes a form, clicks a link, modifies a field, celebrates a birthday, or exactly matches a certain date.

MailerLite Pricing

MailerLite is a great email marketing service that offers a variety of pricing plans to fit any budget. Plus, there’s a 30-day free trial available so you can test out the service before committing to anything. The delivery time is quick – most orders are delivered within 2 business days. And if you’re not satisfied with the service, With a 97% satisfaction rate you can be sure you’re getting your money’s worth.

Mailerlite has 4 pricing plans, which are Free, Growing Business, Advanced, and Enterprise.

MailerLite Pricing​ (MailerLite Review)

From the Free package, you get free access to this service for up to 1000 subscribers. This is a good deal if your business is just getting started.

In the Growing Business plan, you get unlimited monthly emails with 3 user access for up to 1000 subscribers for $9 / Month

In the Advanced package you get Unlimited monthly emails and unlimited users for up to 1000 subscribers for $19 / month. 

For the Enterprise package, you have to contact them to get the pricing. With this package, you get Unlimited monthly emails and unlimited users, and also all other features.

Pros & Cons of MailerLite

MailerLite is a great tool if you are looking to save time and money when it comes to mailing your promotional materials. This software offers an easy-to-use platform that makes designing, creating, and sending mailings fun and straightforward. But still it has some cons. so, let’s talk about some pros and cons of MailerLite.


  • The simplicity of this program’s interface and the clarity of its design were what I loved best about mailerlite
  • It is a free account for up to 1000 subscribers.
  • The customer service is excellent
  • MailerLite provides beautiful landing pages
  • It has easy to use drag-and-drop email builder
  • It is very much user Friendly


  • Some of the most cutting-edge embedded tracking tools feel a bit annoying and like a violation on our clients’ privacy.
  • Sometimes a glitch in the system results in text editing going wrong.
  • Many online entrepreneurs prefer to create their email list before creating their websites. However, you require a website in order to access MailerLite.
  • The free plan’s reports are also quite limited, simply containing information on views, conversions, and subscriptions.

Top Free Alternatives

There are many MailerLite Alternatives that you can use instead if you’re not satisfied with the service. Each of these platforms has its own strengths and weaknesses, so it is important to compare them before making a decision. Here I have listed down the top free alternatives of MailerLite:

  • Mailchimp
  • Sendinblue
  • ConvertKit
  • Sender
  • Inbox
  • GetResponse
  • Omnisend
  • icontact
  • Moosend
  • AWeber

My Experience with MailerLite

Mailerlite is a popular email marketing tool that has been around for a few years now. I recently tried it out and after a month of use, here are my thoughts. 

In general, I think it’s a good tool – it’s easy to use and has all the features you need. However, there are some potential issues users should be aware of before signing up for the service. 

For example, Mailerlite is currently not free, and there are some features that are only available if you upgrade to the premium version. 

So, before signing up, be sure to do your research and make sure that this email marketing tool is a good fit for your business.

Personal Rating for MailerLite:

User friendliness: 5/ 5
Value for Money: 4.5 / 5
Editor and templates: 4.5 / 5
Features: 4.5 / 5
Email Automation: 5 / 5
Customer service: 4.5 / 5
Total Rating: 4.5 / 5

Final Thoughts

Are you looking for a software that will make it easy to create and send newsletters in a cost effective way? If so, Mailerlite may be the perfect solution for you!

While some people have concerns about the glitches in the system. To be sure, we recommend taking the time to research this program further before making any decisions.

In the end, I believe that Mailerlite is a valuable tool that can help you stay top of mind with your subscribers.


In the end, we found from this MailerLite review that it is a superb platform for small and medium business owners who are looking to have an efficient running system. The software has some great features that help users in managing their entire mailing activities.

With this tool, marketers can track their campaigns in real time, schedule and manage open campaigns easily, create and send personalized emails as well as export data at a single click.

So, whether it’s managing your email database or sending out mass emails on the same day – you will love using MailerLite!

As always, if you have any questions or comments, feel free to leave them below and we’ll get back to you as soon as possible. Thank you for taking the time to read this blog.


Create engaging, dynamic emails in minutes.




Plans & Pricing

Plan A

$ 0 Lifetime Deals
  • Drag & drop editor
  • Email automation builder
  • Websites
  • 10 landing pages
  • Signup forms & pop-ups


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Frequently Asked Questions

If you’re looking for a powerful email marketing platform that offers a lot of features in a less cost effective manner, then MailerLite is a better choice. It has several advantages over MailChimp, including its cheaper price tag and the ability to create custom mailers.

MailerLite is free upto 1000 subscribers. But for more subscribers and to get some more premium features. you need to buy their packages.

Mailerlite is a e-mail marketing platform that helps businesses to send out newsletters, sales emails and other types of marketing materials. It offers a wide range of features such as: drag and drop design, automated campaign creation, powerful reporting tools, A/B testing capabilities and more.

Yes, Mailerlite has an app that allows you to manage your email marketing campaigns and track your results. The app is available for both Android and iOS devices, and can also export your data in various formats such as CSV or PDF.

MailerLite customer support is available by phone, chat, and email. The team is very responsive and offers solutions to all customer queries within a 24-hour time frame.

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